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Logo Archive

A collection of logos and branded material I have designed over the years for a variety of clients.

A bit about the process: While each logo creation varies, they all go through a similar road map, sometimes having some steps repeat as revisions are made. Logo ideation usually begins with a consultation with the client. What are they looking for? What do they hope to achieve? What’s the basis of their company or brand, and what’s their mission? From that starting point, there is research followed by thumbnail sketches. The client is brought along every step of the way, encouraging transparency and collaboration. As development progresses, 1-3 versions of the sketches are cleaned up and digitized allowing the client to get a better idea of how the logo will look in its final form. Logo designs are created mainly with Adobe Illustrator and sent over for feedback. This step repeats until a finalized version has been approved.

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